Eye tracking and gaze analysis

“Eye-tracking devices are huge, complicated, bulky and only deployable in laboratories ?”

WE KNOW HOW TO DO IT IN ANOTHER WAY !

With the help of our mobile iView-System, eye tracking studies can be conducted virtually everywhere, whether in a laboratory or in the field, with pedestrians, cyclists, inside vehicles or aircrafts; the fields of application are numerous.

The whole system is barely bigger than a normal notebook at full capacity:

• Eye tracking based on infrared light
• Scene videos to measure the field of view
• High measuring stability and image qualitiy
• 50/60 Hz sampling rate
• Quick calibration
• Real-time processing of the eye images
• Data exportable into open file formats (ASCII, txt)
• Communication interface for linking with other systems

HFC has long-time experience in executing scientific studies via eye tracking and the appliance of eye tracking technology in the laboratory and in the field. Our services in the field of eye tracking include:

• Goal Definition and study planning for eye tracking studies,
• Metrological equipment and installation
• If requested: acquisition of suited eye tracking solutions via our partners at SMI
• Conduct of eye tracking studies in the laboratory and in the field
• Data preperation, statistical analysis,  conclusions.

Receive competent advice and support, based on our practical experience in this sector,  regarding the acquisition and deployment of your eye tracking system.